Roles and Responsibilities

• Contributes information, ideas, and research to help develop marketing strategies
• Helps to detail, design, and implement marketing plans for each product or service being offered
• Sets marketing schedules and coordinates with colleagues, sponsors, media representatives, and other

professionals to implement strategies across multiple channels

• Develops sales strategies and approaches for various products and services, such as special promotions,

sponsored events, etc.

• Answers questions from clients about product and service benefits
• Maintains excellent relationships with clients through superior customer service
• Tracks sales data and works to meet quotas or sales team goals
• Analyses trends, data, demographics, pricing strategies, and other information that can potentially improve

marketing and sales performance

• Creates and presents regular performance reports for managers and executives
• Assigns specific employees to marketing and sales projects or client accounts as needed
• Implements and adheres to company policies and procedures
• Attends trade shows and travels to meet clients as needed
• Demonstrates products and services as deemed necessary by clients and management
• Makes product knowledge readily available to self and other sales people through various resources
• Researches client base to find new types of customers and sells to them accordingly
• Creates a plan for gaining customers and then retaining them based on warranties or guarantees
• Analyzes and creates a plan for engaging the target market
• Analyzes the competition to create a plan for engagement
• Makes product appeal to the target market
• Makes sure that all salespeople meet quota during a given period
• Sets up booths at trade shows and demonstrates the quality or uses of a product

Marketing and Sales Skills and Qualifications:
*Previous experience in power tool (Hilti, Makita, Dewalt, Bosch etc) industry
Bachelor's Degree in Marketing, Business or a Related Field, Customer Service, Client Relationships, Interpersonal
Communication, Marketing Strategies, Product Development, Creativity, Financial Strategy, Data Tracking, Written and
Verbal Communication, Organization, Planning, Research and Analysis, People Management, Leadership