What You’ll Do
● Determines customers’ needs and desires by specifying the research needed to obtain
market information.
● Recommends the nature and scope of present and future product lines by reviewing
product specifications and requirements; appraising new product ideas and/or product or
packaging changes.
● Assesses market competition by comparing the company’s product to competitors’
products.
● Provides source data for product line communications by defining product marketing
communication objectives.
● Obtains product market share by working with sales director to develop product sales
strategies.
● Assesses product market data by calling on customers with field salespeople and
evaluating sales call results.
● Provides information for management by preparing short-term and long-term product
sales forecasts and special reports and analyses; answering questions and requests.
● Facilitates inventory turnover and product availability by reviewing and adjusting
inventory levels and production schedules.
● Brings new products to market by analyzing proposed product requirements and product
development programs; preparing return-on-investment analyses; establishing time
schedules with engineering and manufacturing.
● Introduces and markets new products by developing time-integrated plans with sales,
advertising, and production.
● Determines product pricing by utilizing market research data; reviewing production and
sales costs; anticipating volume; costing special and customized orders.
● Completes operational requirements by scheduling and assigning employees; following
up on work results.
● Maintains product management staff by recruiting, selecting, orienting, and training
employees.
● Maintains product management staff job results by counseling and disciplining
employees; planning, monitoring, and appraising job results.
● Maintains professional and technical knowledge by attending educational workshops;
reviewing professional publications; establishing personal networks; participating in
professional societies.
● Contributes to team effort by accomplishing related results as needed.

What You Bring

• Proven work experience in product management or as an associate product manager
• Proven track record of managing all aspects of a successful product throughout its

lifecycle

• Proven ability to develop product and marketing strategies and effectively communicate

recommendations to executive management

• Solid technical background with understanding and/or hands-on experience in software

development and web technologies

• Strong problem-solving skills and willingness to roll up one’s sleeves to get the job
• Skilled at working effectively with cross-functional teams in a matrix organization
• Excellent written and verbal communication skills
• MS/BS degree in Computer Science, Engineering or equivalent preferred

Would-Be Nice If You Also Have

• Product Management Certification;
• Computer Science Certification, IT or equivalent work experience;