Digital Marketing,Business Development & Operations

MARKETING, SALES & OPERATIONS – REAL ESTATE LEASING

The GM will be responsible to strategize & manage digital Marketing of the organization, manage other
team members. Take care and supervise the Administrative & Operation work and other assigned task
by the organization. Get personally involved in Business development, Marketing & Promotions for the
growth & development of the company.

• Strategizing & creating the digital marketing plans, including web, email, social media and display

advertising

• Strategizing & Maintaining social media presence across all digital channels
• Measuring and reporting on the performance of all digital marketing campaigns

Responsibilities

• Your major responsibility is to strategize marketing, sales and administration of whole

organization for multiple divisions – Commercial Space Leasing, Warehouse Leasing & Residential
Leasing.

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social

media and display advertising campaigns

• Design, build and maintain social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals

(ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple

channels and customer touch points

• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where

appropriate
Skill Requirements:

• Proven working experience in digital marketing & team management including operations

handling experience

• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social

media and/or display advertising campaigns

• Highly creative with experience in identifying target audiences and devising digital campaigns

that engage, inform and motivate

• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,

WebTrends)

• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement