2–5 years of experience in lead generation

Strong knowledge of lead-generation tools and processes

Excellent command over spreadsheets and Excel

Conduct research to identify potential prospects

Experience using tools such as Sales Navigator, Snov.io, Apollo

Experience in email marketing and running email campaigns

Working knowledge of CRM systems to log performance, build contacts, and maintain records

Booking demonstration and consultation meetings

Assisting the sales team in progressing the sales cycle

Producing productivity and performance reports

Meeting all SLAs and keeping the CRM up to date

Managing and coaching Sales Representatives

Tracking forecasts and conversion rates

Generating Excel files for reporting

Preparation and submission of activity and lead reports

Specific Responsibilities
Initiate 80–100 outbound emails daily targeting key decision-makers and influencers

Use internet research, email, social media, contact databases, and other tools to identify and penetrate new business opportunities

Conduct systematic follow-ups to nurture prospects and advance the sales process

Articulate business value clearly and hand over qualified leads to inside or outside sales teams

Enter and manage accurate data for new and prospective clients in the CRM, ensuring all communications are logged and documents attached

Skills Required
Excellent verbal, written, and presentation communication skills

Team player with strong hunger for sales and lead generation

Hands-on experience with Apollo, Sales Navigator, and Snov.io

Strong spreadsheet and G-suite handling skills

Ability to think outside the box in communication approaches

Associate degree or equivalent relevant experience required